Sybase and Almoayed Group Sign Strategic Partnership Deal

Released on: September 14, 2007, 12:13 am

Press Release Author: Nirmala D\'souza/Nirmala Dsouza

Industry: Software

Press Release Summary: Almoayed to promote Sybase Datawarehousing solutions in the
Kingdom of Bahrain

Press Release Body: Dubai, United Arab Emirates, September 14, 2007: Sybase Products
Middle East, the leading provider of enterprise and mobility solutions, announced
that they have signed a strategic partnership deal with Almoayed Group, a
Bahrain-based IT solutions company. Under the terms of the agreement, Almoayed Group
will help promote Sybase\'s BI and Datawarehousing solutions in Bahrain and Qatar.

Speaking on the partnership, Mr. Tawfic Maatouk, Sales Manager (Bahrain & Eastern
Province KSA) of Sybase Products Middle East, said, \"We are in a constant mode of
expanding our market reach throughout the region by recruiting strategic partners.
Almoayed Group has the knowledge, expertise and strong market presence particularly
in the banking, telecommunications and governmental sectors. This makes them an
ideal partner to promote Sybase in general and our datawarehousing offering which is
part of Sybase's Intelligent Enterprise practice. By partnering with a highly
reputed and well established IT solutions company such as Almoayed, Sybase is
confident of capitalizing on the market potential in Bahrain and further
strengthening our position in the region.\"

Almoayed Group has been developing and implementing IT and telecommunications
solutions in the Middle East for over two decades. The Group has offices in UAE,
Qatar, Kenya, Bahrain, Pakistan and India and has vast experience and expertise in
the Banking, Airline, Insurance and Telecommunication, Trading and Logistics
sectors. Almoayed\'s core competence lies in Voice-Data Networking, IP Technologies,
ERP, Custom Software development and Financial Applications to name a few. Almoayed
has the experience and expertise to build solutions for complex business problems
and have worked with the biggest and the best customers in the Middle East.

\"Almoayed already had excellent exposure to some of the Sybase offerings since our
RYTE ERP -Almoayed's in-house ERP- was developed using Sybase's PowerBuilder
development tool. We are delighted to expand the level of collaboration with Sybase
and to partner with them in the Datawarehousing space,\" said Mr. Rajan Mohindra, CEO
of Almoayed Group. \"Our company focuses on serving verticals such as Banking,
Insurance and large Enterprises and Government Ministries which generate tons of
data daily and face constant challenges in performance. Sybase offering in this area
is ideal from the point of view of Datawarehousing and Data Mining and will provide
customers with enhanced performance as well as high and immediate ROI. What is
unique about the Sybase offering is that our customers can use it to enhance the
performance of their existing datawarehouse without needing to replace it or use it
as its main datawarehouse engine.\"

"We see a huge potential for Sybase datwarehousing technologies in Bahrain and look
forward to extending our partnership to other Sybase solutions such as mobility as
well as expand this relationship to the entire Middle East in near future.\" Rajan
concluded.

About Sybase:
Sybase is the largest enterprise software company exclusively focused on managing
and mobilizing information from the data center to the point of action. Sybase
provides open, cross-platform solutions that securely deliver information anytime,
anywhere, enabling customers to create an information edge. The world's most
critical data in commerce, communications, finance, government and healthcare runs
on Sybase. With Sybase, customers can optimize and enhance the investments they
already own, link together the valuable data resources already in place, and extend
the reach of business-critical information to users on the front lines-giving them a
financial, agility and productivity edge across all areas of their business.
For more information, visit the Sybase Web site: http://www.sybase.ae
Sybase is a trademark of Sybase, Inc. ® indicates registration in the United States
of America.

About Almoayed Group:
Almoayed Group is an Information Technology and Telecommunications solution
provider, headquartered in the Kingdom of Bahrain. Almoayed is committed towards
providing the highest quality of services and solutions to their clients and have
sales & support offices throughout the Middle East and Africa. For further details,
please visit http://www.almoayedggroup.com




Web Site: http://www.sybase.ae

Contact Details: Nirmala D\'souza
OAK Consulting
+971507343840
nimi@oakconsulting.biz

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